Who is the WNBA target audience?

What is the demographic of the WNBA fans?

In 2013 ESPN said that their WNBA audience was majority male, as it had been for years. 66% of the viewers were male and almost half were African-Americans. Viewership for the 19 games broadcast for the 2014 regular season was an average of 240,000.

How many viewers do the WNBA have?

The three-game series averaged 848,000 viewers. And Game 2 of that series averaged 1.2 million viewers on ABC. For the 2021 season, the WNBA’s combined viewership averaged 306,000 viewers across Disney networks (ABC, ESPN) and CBS Television Network.

Does anyone watch WNBA 2020?

VIEWERSHIP: Combined viewership for the WNBA across ESPN Networks (ABC, ESPN, ESPN2) and the CBS Television Network was up 51% over the 2020 regular season, making it the most-viewed season for the league’s television partners since 2008.

What percentage of WNBA players have college degrees?

percent of the players have earned a bachelor’s degree from a four-year institution and twenty percent have earned graduate degrees.

Has a WNBA game ever sold out?

The Sky’s run to the finals has captured the hearts of Chicago sports fans. CHICAGO (WLS) — The Chicago Sky beat the Phoenix Mercury 86-50 in front of a sold-out crowd at Wintrust Arena Friday night, taking a 2-1 series lead in the WNBA Finals. It was the largest margin of victory ever in a WNBA Finals game.

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Who owns the WNBA?

Does the WNBA make a profit?

The WNBA generates revenues of $60 million annually, but it also has costs in excess of $70 million annually. So, the WNBA does not make money. It has turned an average $10 million net loss (revenue costs) per year, since its inception in 1996.

What are WNBA ratings?

The 2021 WNBA regular season averaged 306,000 viewers, up 49 percent compared to 2020 and 24 percent to 2019, ESPN announced Thursday. The Seattle Storm versus Chicago Sky game on Aug. 15, broadcast on ABC, had 755,000 viewers making it the most-watched regular-season game since 2012.

How much does WNBA tickets cost?

Founded in 1996, the Women’s National Basketball Association (WNBA) is a professional basketball league composed of 12 teams from the United States.

Average ticket price of WNBA games in 2021, by team (in U.S. dollars)

Characteristic Average ticket price in U.S. dollars
Las Vegas Aces 65
League average 47